Author Archives: Sam

About Sam

Newletter Tips to Keep Customers Interested

Make your newsletter more relevant with these 7 tips. Continue reading →

Everyone is Talking SEO

An interesting article in the LA Times that deals with the issues of late life unemployment. This may be one of the first times I have read the word SEO in a major newspaper! I forget how few people know … Continue reading →

Certification

That was useful. I just completed a 95 lesson on-line course that entailed the taking of 18 tests. Since the art and science of search engine marketing is new and changing, keeping updated is important for my clients.

Eye on the Prize

Typically I urge my clients to add content to their website, but this content should empower a goal, not inhibit it.  Usually the website’s goal is to either directly produce revenue (an e-commerce website) or the website is intended to … Continue reading →

The Funnel of Love

The Sales Funnel can help define content for the website and aid in converting viewers into customers. Continue reading →

Why CMS Matters to Web Promotion

I constantly harp on adding content to a website. You want your website to be the source of quality information on the topic you know about. However if it is either costly or time-consuming to add content, all the cajoling … Continue reading →

Converting Visitors to Clients

To find a customer, consider offering them something they want, but that is not necessarily your product. And two, develop a relationship with them. Continue reading →

A Successful On-Line Press Release

The elements of a press release are fairly well established. PRLog has a good summary of these components. I’d like to discuss the finer details of a press release – that is, what makes it interesting. 1) A captivating image … Continue reading →

Using Your Keywords

A plan to embed Keywords in your website content Continue reading →

Web Design vs. Web Promotion

Click to view Small Business Internet Marketing: Design vs. Promotion presentation. This works best using MS Internet Explorer browser. You can view it as a slideshow by clicking “Slideshow” in the bottom right of the screen after you download. In … Continue reading →

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• Article List

  • Newletter Tips to Keep Customers Interested
  • Everyone is Talking SEO
  • Certification
  • Eye on the Prize
  • The Funnel of Love
  • Why CMS Matters to Web Promotion
  • Converting Visitors to Clients
  • A Successful On-Line Press Release
  • Using Your Keywords
  • Web Design vs. Web Promotion
  • Blog vs. e-Newsletter
  • What Belongs on a Home Page

• Cloud

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• Recent Comments

  • Blogs and E-newsletters are Important | D Custom on Blog vs. e-Newsletter
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